Join an invitation-only network connecting the leading salons, spas, medical aesthetic practices and wellness businesses with affluent members who already invest in beauty and wellness.
The Velvet Exchange is not a discount marketplace. We are not open to everyone.
We connect the top beauty and wellness businesses with a private community of paying consumers who are passionate about self-care, wellness and luxury experiences.
The Velvet Exchange isn’t open to every salon, spa or wellness business. We carefully curate our Partner Houses to ensure every member discovers businesses that represent the highest standards of beauty, wellness and client experience.
Every Velvet Exchange member pays to belong. They’re not searching for the cheapest appointment—they’re investing in exceptional beauty and wellness experiences.
Our members:
Result: Higher-quality clients, stronger loyalty, and more opportunities to grow your business without competing on price.
Partner Houses receive more than a listing. The Velvet Exchange actively promotes your business through curated campaigns, editorial storytelling and strategic member engagement.
As a partner, you will receive:
The Next Evolution of The Velvet Exchange
Today, The Velvet Exchange connects your business with an exclusive community of paying beauty and wellness members.
Tomorrow, Velvet Pay expands that experience even further.
Members will earn rewards through everyday purchases and redeem them exclusively within The Velvet Exchange partner network—creating another reason to discover, book and return to businesses like yours.
As a Business Partner, you’ll receive priority consideration when Velvet Pay launches.
Once they experience your services, that single redemption often turns into something far bigger:
Velvet Pay doesn’t just drive visits — it delivers the kind of clients who keep coming back.
The Velvet Exchange is intentionally curating a limited number of Partner Houses in each category and market.
This ensures our members discover exceptional businesses—not endless choices—and preserves the value of being part of the network.
As a Partner House, you’ll receive:
• No fee to join
• Founding Partner recognition
• Priority editorial and promotional opportunities
• Priority consideration for Velvet Pay when it launches
To preserve the quality and exclusivity of The Velvet Exchange, we are accepting a limited number of Founding Partner Houses in each market and specialty.
Once a category reaches capacity, future businesses will be placed on a waiting list.
Help shape the future of luxury beauty and wellness while securing your place among the businesses defining excellence in your community.
